Illustration

Illustration—layered and storied with evidence from the artist’s hand—has brought our coffees to life for decades.

Our approach to illustration is rooted in our brand and legacy, and it’s evolving with trend. Content should relate back to coffee or our heritage in some way, while texture, photo collage, composition and graphic details can be used to give a custom feel. And while our house greens don’t need to be featured in every illustration, its presence in the environment should be considered.